Let’s face it, the local marketing industry for plumbers, roofers and pest control is beginning to become saturated. There are now TONS of businesses offering SEO services to local businesses and it can be hard to set yourself apart from the next company. One thing to remember about SEO is that it’s hard to convey the value of SEO because it can take 4-8 months down the road to start seeing results.
The best way to get found today as a local business is to show up – front and center – when someone takes out their phone and searches Google for your service near them. When someone is usually looking to hire a local plumber, get their roof repaired, or find a pest control service – they need to get someone now!
With Google Call-Only Ads – You Can Produce Instant Results!
Typically, Google ads are Pay-Per-Click. You only pay when a customer clicks on your ad and visits your website. Call-Only Ads are special – the only “click” is the customer dialing you! So, you pay each time you get a phone call for your business, a super tangible result that every business desires.
Here are some other key features of Google Call-Only ads:
- Location targeting. We can focus on showing your ads for a whole city, zip code or set a mile radius from your physical location.
- Set a daily budget and bid on the cost of each keyword we use (ie: plumber near me).
- Set an ad schedule to prevent ads from running outside your working hours. We can also set up a separate ad for your emergency 24/7 service.
- Add as many keywords as you need. Just note that in our experience the most basic keywords get the majority of clicks.
- Even though its not required, we can setup a simple landing page incase someone wants to know more about your business (tip: offer coupons!).
- We use tracking phone numbers to determine how many calls are generated for your results.
- Your ads have two headlines (your business name and phone number), two lines for description and a display URL.
Case Studies
We recently ran 3 Call-Only Google ads for a plumbing, pest control and roofing campaign with a daily budget of $20 and ran for 5 days. Take a look below and see how many calls we got.
- The plumbing campaign generated 24 phone calls (not website clicks) after spending $121. Each phone call costed on average of $5.
- The Pest Control campaign generated 15 phone calls after spending $100. Each phone call costed on average $6.68.
- The Roofing campaign generated 11 phone calls after spending $124.74. Each phone call costed on average $11.34.
This works!
The biggest complaint we hear from other plumbing contractors has to do with how unhappy they are with shared lead providers such as HomeAdvisor and Angie’s List. Remember these are YOUR LEADS and we only work for your company.
Ready to get started? How about a free $50 trial to test out!
That’s right. If you’re interested in trying this out for your business, We’ll pay for the first $50 dollars ($25/day for 2 days) to start a new campaign and send all of calls to your business. No strings attached. After the trial ends and if you’re happy with the results, we can move forward with a new plan to get you more calls.
To start, just contact us and let us know your interested. We’ll just need some basic information from you (which we can probably get from your website) and get a new campaign up and running in a few days.